PRETTY CURIOUS | How Do You Bring Botanicals To Your Brand? with Leigh Joseph


What do you get when you combine sustainably sourced botanicals with Indigenous plant science? Sḵwálwen Botanicals! Ethnobotanist and founder of Sḵwálwen, Leigh Joseph, joins Jonathan on this week’s Pretty Curious to talk all about her approach to harvesting their botanicals, what motivated her to start her brand, and how we can all become more connected to the land.

To learn more about the products referenced in the episode, check out our Instagram @curiouswithjvn, or head to for the episode transcript.

Sḵwálwen Botanicals is an Indigenous skincare brand that honours cultural knowledge, Indigenous plant science and self care. Founded by ethnobotanist Leigh Joseph of Squamish First Nation, Sḵwálwen (skwall – win) provides gentle and effective skincare and wellness products that draw from the ceremonial aspects of plants. Incorporating sustainably harvested and sourced botanicals, Sḵwálwen unites ancestral traditions with modern beauty rituals, empowering people to connect to themselves and the natural world.

Sḵwálwen is on Instagram @skwalwenbotanicals and TikTok @skwalwen_botanicals. For more, head to

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Our senior producer is Chris McClure. Our associate producer is Allison Weiss. Our engineer is Nathanael McClure. Our theme music is also composed by Nathanael McClure. Production support from Julie Carrillo, Anne Currie, and Chad Hall.

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